In a saturated market of options, Tecno has managed to position itself as one of the fastest growth in Latin America, reaching the fourth place of preference, thanks to a strategy that combines artificial intelligence (AI), disruptive design and a deep understanding of local needs.
Its new flagship device embodies this philosophy: integrate powerful solutions to offer a unique mobile experience, aimed at progressive users.
Camon 40 Series: which solves everyday problems
More than a telephone that integrates the trend, Camon 40 and Camon 40 Pro, are an intelligent ecosystem that combines the best of multiple platforms to solve the daily problems of users.
The key to these devices is hyperlocal adaptation: from photography algorithms adjusted to Latin skin tone as Universal Tonea solution that seeks to develop with Mexican universities, to other solutions created with studies of habits of use to design relevant functions such as the You do perfectlywhich optimizes photos to correct facial expressions such as closed eyes or AI Image Extenderwhich allows to expand the photos proportional.
“We do not impose technology; we create it together with the user in response to their needs,” said Mario Yang, director of Sales Management, Head of Operations for Latam.
The device takes advantage of multitasking assistance with Ia, by integrating not only Deepseek services, but also those of Chatgpt and Google AI, in order to offer precise answers, tutorials and multilingual assistance, to mention some functionalities that solve real user problems in their day to day.
Camon 40 is a telephone that has a thin design of just 7.34 inches, with 6,78 -inch AMOLED screen, similar to its PRO version, but differentiating by its curved screen protected with Corning Gorilla Glass 7i, and IP68 Protection plus IP69 making it resistant to fresh and dust.
Higher photography with the help of AI
Camon 40 Pro, also has a double rear camera, with an ultra night lens Sony Lyt-700c of 50 MP and an ultra wide angle of 8 MP. In its night mode, with this, the device is capable of obtaining better results than those in its competition in similar and even superior ranges. This following identifying one of the greatest demands in the market, which is the optimization of photography in low light conditions. It also has Flashsnap technology, which is designed to obtain the best moving shots with AI help. This in response to a more dynamic lifestyle that does not want to lose a single moment in memory.
Tecno in Latin America: a success built step by step
With more than 5 years in the region, Tecno’s positioning has been thanks to a long -term plan, deepening markets and focusing attention on key countries such as Bolivia, Ecuador and Venezuela or Colombia.
“We are the brand that is closest to the user, because we try to understand it locally. A user of Bolivia is not the same, than from Mexico or Venezuela. Our goal is to grow understanding what others ignore,” explains Mario Yang.
Tecno is designed to create products aimed at “progressive” users, that is, young people who see in technology a springboard to improve their productivity and lifestyle, without having to pay for a premium product.
With Camon 40 Pro and other solutions promoted by AI, Tecno seeks to bring a highly technological experience, to the daily life of the user.
