Within the proselytizing, electoral and political arsenal of messianic populism we can identify various elements aimed at openly keeping society in deep, lethargic, passive and unconditional submission.
These techniques, called dark psychological manipulation by some specialists are used subtle or often shameless to extend their ability to domination, generating sympathies and accessions. Here are some examples:
1) The goodbye of reason. Breaking critical thinking, canceling the ability to reflect and analysis and/or minimize the logical sense of political discourse among citizens is essential for populist messianism. The company must accept the dogma issued by its messengers without questioning it, without breaking it down and turning its back on the curd and realistic evidence that it is being deceived.
Everything must be emotionally pure; permanent victimization, parodies, gossip, the kingdom of the irrelevant and the extension of shared paranoia; The manipulator exploits a mask of humility, service and honesty to have the freedom to commit all kinds of atrocities and aberrations.
Near its bases, the populist manipulator is confused between “her beloved people” enters the emotional part exploiting feelings of solidarity, pity, sorrow, reciprocity, changes masks to appear and gain confidence.
An alleged low salary makes believe that it does not win well and that it does not take advantage of the position; Creating that fame goes to sleep while the tickets accumulate under the mattress.
Under the sheep costume, places its kinship and unconditional on the payroll, looted the treasury, dresses as a mediocre office, a lethargic, little articulated, simple and ordinary walk, always work when winning adherents, as they conceal bad intentions.
Blackmail, without a doubt, the fault of the past, the latent threat of the enemies of the State, nothing better than infecting negative emotions. Envy, resentment, mediocrity, guilt, all are electorally profitable.
2) Snakes and stairs. Hiding corruption is customary, but the messianic found a good protection sowing and assigning all the bad vibes in their opponents, while they can download popular negativity about them they do not have to explain what happens on their side.
They achieve it when they are able to change laws, disseminate republican life, cancel the division of powers, destroy institutions and inhibit any hint of inspection, only to reach the long -awaited authoritarianism, absolutism and all kinds of political temptations.
The deception is total, because citizens who try to fight messianic trends, are quickly thrown into the snake’s tail, while the submissions, dependents, cheerleaders and tax collectors are extolled and awarded to climb on the staircase do not matter their corruption or their ineptitude.
Accusing corruption or perverse alliances to a messianic will always have the same answer: it is not true, I was not, they accuse me “the bad”; It is a crime against the people, a reminder that their enemies continue to stalk it.
3) A divided and conflict society. The messianic manipulator is an expert in creating confusion, it causes, faces society against itself. Use classism, labels, characters, qualifiers, discrimination and segregation to stimulate struggle and confrontation.
A divided country is a fertile land for demagogy, occurrences, watermelons and stultures; The exercise of what should be a good government is relegated, life is passed from simulation simulation.
If public finances fall apart, if the debt explodes, if the potholes and sinks swallow everything and if the structural problems continue to get worse of that or speak, it is best to assign the invoice to others, to waste verbiage and play where did the ball be?
4) Artificial social support. The populist manipulator also benefits from the progress of crime and insecurity, lack of employment, poverty and ignorance, the aggravation of social problems since they increase the number of their potential followers; People surrender, claudican wills and the strength of dissent is exhausted when the need prevails.
Social support are an extended and permanent electoral payroll that fills resources to the support bases and generates “acceptance and easy applause”; You can also include foreign mobilizers who export the model of other populist nations. With this entourage of testimonies, unconditional, followers to blind faith, replicators, the manipulator occupies all spaces of political competition.
Digitized manipulation. Much owe the messianic-populists to social networks, not only as mechanisms and tools to expand and disseminate their contents and messages but for the entire spying collection, market intelligence, control and access to personal information that they provide.
Create, encourage trends, exploit networks with seemingly harmless content, viralize target emotions, infect that state of animosity, exasperate the conflict, exhibit the opposites, everything is within reach.
Repeat and repeat until a slogan is true either by fatigue, tiredness, helplessness or because the policy ceases to be important is another nucleus that pays profits when it comes to political manipulation.
About the author:
Correo: (email protected)
Twitter: @CapitolCComm
The opinions expressed are only the responsibility of their authors and are completely independent of the position and the editorial line of Forbes Mexico.
Follow business information and today in Forbes Mexico
