Alexis Omman describes himself as “the one who gives away millions of pesos in 30-second videos.” But before being that content creator, he began his career in the financial sector.
“I had a job with a very good future, except that something very interesting happened: I felt miserable. Then I began to explore alternative paths and found this world of videos on the internet,” he says.
Before finding his way on digital platforms, he had other attempts such as opening a car tuning shop and a straw company to save turtles, until he found TikTok.
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“And I said: we are going to make an attempt and the only difference is that with the other attempts I was not passionate about it. When I made this video thing, two things happened: people told me (even though the videos were very bad), that it was pretty good and that I liked it too much. I just put my head and heart into it and it became this madness that I live in right now,” he recalls.
Thus, on August 7, 2020, he began his path as a content creator and, he adds, when he gets involved in something he becomes obsessed and likes to give 100%. “I never imagined that I would be a top creator, I feel like I still have a long way to go,” he says and has a clear objective: to give a positive message and change the entertainment industry.
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However, it faces a challenge. “In Latin America, content that is garbage, morbid, that entertains by doing nothing tends to work. And there is nothing wrong with that, but unfortunately in Latin America that is unbalanced. What I want is to be able to level out and be able to change the audience’s mind that this content can also be super viral, and if I manage to prove it, surely a wave of new creators will join this and the balance will even out a little. ”he explains.
Although he recognizes that he does not know if he is going to achieve it, he knows that he has a voice to try, but it is not the only thing he requires, today his bet is on leaving all his eggs in one basket.
“There is no plan B, if it fails I will fall with all that, but it is really necessary not to have it because if not your energy goes to many places and you need to focus it only in one place, I know that it will work, that I can achieve something very great ”, he states.
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Towards the future he dreams of being one of the faces of the 10 largest creators in Latin America doing something positive and tells the new generations who also seek to become content creators that the only way to be successful in this industry is to experiment. “Trying again and again, and maybe if they make content like mine they will sail against the current, but it is possible. The beauty of this is that you can make a mistake with 99 videos, but it only takes one right one and your life changes.”
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