Kentucky Firm Purchases Dallas Senior Housing Community

3 December 2025

Unbridled Living is expanding its senior housing portfolio with its first Texas purchase.

The Louisville, Kentucky-based firm bought The Reserve at North Dallas, a 273-unit senior housing community at 12271 Coit Road, and rebranded it Unbridled Living of Dallas, according to a release from JLL, which represented the buyer.

The seller is Orlando, Florida-based Bridge Investment Group. JLL also arranged financing for the purchase, securing an acquisition loan from Arrowmark Partners, it said in the release. The three-year loan offers two 12-month extension options.

Built in 2000, Unbridled Living of Dallas features a game room, wellness center, salon, library, resident lounge and a putting green. The property is about 12 miles north of downtown Dallas. About 94,000 residents aged 65 and older live within a five-mile radius of the facility, the release said.

The trade marks Unbridled Living’s second property. It also operates a senior housing community in Columbia, Missouri.

As baby boomers age, demand for senior housing has risen. In order to meet upcoming peak demand, supply has to increase by 35,000 to 45,000 units each year, according to a report from Cushman & Wakefield.

However, construction starts are the lowest they’ve been since the Great Financial Crisis. Nationwide, occupancy bounced back from its pandemic low and is now steady and growing at 89 percent, the report said.

Texans age 65 and older make up 14 percent of the population, according to a report from Colliers. This age range is growing faster than any other age group in the Lone Star State, jumping 3.8 percent from 2023 to 2024. The 65-plus population in Texas is expected to represent 24.2 percent of the state’s population within the next decade. About 64,000 senior living units exist throughout Texas, and 2,500 units are under construction.

Despite the favorable tailwinds for senior housing, Blackstone wasn’t able to make its investment in the asset class work. The firm is liquidating a $1.8 billion investment in the sector, which led to losses of more than $600 million. Even though Blackstone has faced challenges in senior housing, other firms like Welltower and Sonida Senior Living are pushing forward with bets on the sector.