Cadillac is going through one of the most interesting moments in its recent history. The brand that once defined the standard of American luxury is now moving towards a territory where design, technology and electrification coexist under the same principle: creating vehicles that accompany sophisticated, dynamic and demanding lifestyles.
Its new family of electric vehicles – OPTIQ, LYRIQ and ESCALADE IQ – reveals a portfolio that updates the brand’s engineering and sets a different narrative about how power in motion should feel.
Each model responds to a generation of consumers that values ​​both aesthetics and efficiency; that seeks autonomy without giving up the premium spirit; and that understands the car as a space where routines, decisions and small personal rituals are built. From an everyday commute to an unexpected escape, Cadillac’s EV offering demonstrates that the future of luxury can be quiet, intuitive and deeply emotional.
OPTIQ: youthful energy with a Cadillac seal
The most compact of the electric line concentrates one of the brand’s freshest proposals. OPTIQ It is committed to a vibrant design, with proportions that favor city driving and a personality that reflects dynamism without losing elegance. Its youthful character does not minimize the level of refinement that distinguishes Cadillac: polished interiors, agile responses and a focus on the driver experience make it an ideal SUV for those who find inspiration in constant movement.
LYRIQ: autonomy, balance and presence
Con 494 km of autonomy and an architecture designed to maximize stability, Cadillac LYRIQ Goes for a driving sensation that combines precision, power and calm. The configuration All-Wheel Drive It allows superior response in different scenarios, while its minimalist design – both exterior and interior – creates an environment where technology is integrated into the journey without imposing itself. LYRIQ is an understated statement of how Cadillac understands contemporary mobility: efficiency with character.
ESCALADE IQ: the icon that evolves
The Escalade name has always represented power, spaciousness and presence. Its electric transition does not dilute that legacy: it amplifies it. ESCALADE IQ offers up to 740 km of autonomyaccelerates 0 to 100 km/h in 4.7 seconds and release 750 HP and 785 lb-ft of torque in its Velocity Max mode. All this without sacrificing the smoothness and silence of a vehicle designed to dominate the road with a different type of force.
The interior is, perhaps, the most forceful statement of this new era:
– 55-inch curved LED screen that surrounds the view
– Electric door operation
– Executive row with folding table and control center
– 42 AKG speakers that create an immersive sound atmosphere
The future of premium according to Cadillac
For Cadillac, electrification is not a gesture of technological update, it is a strategic decision to build the next identity of the brand. With this new EV family, Cadillac positions itself in a segment where luxury takes on new forms: immediate power, interior silence, intuitive design, extended autonomy and a driving experience that privileges emotional connection as much as performance.
