The NFL games that Netflix first aired on Christmas Day attracted more than 65 million viewers in the United States, while NBA audiences were the highest in 5 years.
The game between the Houston Texans and the Baltimore Ravens (2-31) averaged 24.3 million viewers, while the Pittsburgh Steelers game against the Kansas City Chiefs (10-29) averaged 24.1 million, according to Nielsen data distributed by the NFL .
The halftime show in Houston, which starred Beyoncé, brought together more than 27 million people in front of the screens as the most watched moment of the game.
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Christmas was traditionally a day reserved for the NBA, as Thanksgiving is for the NFL, but this year the American football league wanted to try the distinguished Christmas date with Netflix.
“I love the NFL, but Christmas Day is ours,” LeBron James joked about the emergence of American football on the date.
James participated in one of the 5 games that the NBA scheduled on this date, which marked the largest audience in the last five years.
The 5 duels averaged 5.25 million viewers each, 84% more than last year.
It was precisely the match between the Golden State Warriors and the Los Angeles Lakers (113-115) that was the most watched with 7.76 million viewers, with a peak of 8.32 million in the exciting final stretch.
It was also the most watched game of the regular season to date.
The Boston Celtics 114-118 Philadelphia 76ers averaged 5.16 million viewers, the New York Knicks 117-114 San Antonio Spurs 4.49 million, the Dallas Mavericks 99-105 Minnesota Timberwolves 4.38 million and the late night Phoenix Suns 110-100 Denver Nuggets drew 3.84. millions on average.
With information from EFE
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