By Victor Elizondo*
Nuevo León has become a key reference for investment in commercial and industrial real estate in Latin America. With a strategic location that directly connects with the most important markets in North America, a first-class industrial infrastructure and public policies designed to promote economic growth, this state leads development in the country and, at the same time, is setting trends in the region. It is a tangible example of how to combine long-term vision with a dynamic and competitive business environment.
Nuevo León’s proximity to the United States border, specifically with Texas, is a key element that facilitates cross-border trade and positions the state as a logistical node of global importance. This aspect has been essential to attract foreign direct investment (FDI), which in 2024 exceeded 67 billion pesos. These figures can highlight the confidence of large international corporations, many of which have established operations or expanded their presence in the region.
On the other hand, the economic dynamism of Nuevo León is reflected in the constant growth of its industrial infrastructure. Every year, according to recent figures, the state adds nearly 100 hectares of new industrial areas, designed with criteria of sustainability and technological innovation. This has allowed the installation of companies in strategic sectors such as advanced manufacturing, logistics and technology, which take advantage of the robust infrastructure and basic services available.
Furthermore, Nuevo León stands out for its contribution to the national manufacturing GDP, which amounts to 11%, despite representing only 4.6% of the Mexican population. This data highlights the efficiency and productivity of the region, as well as its relevance in the country’s economy. In terms of employment, the state also leads at the national level: in 2024 more than 75 thousand new jobs were generated, surpassing entities such as Jalisco and Mexico City.
However, this accelerated growth is not without challenges. The pressure on natural resources, particularly water, has generated debates about the sustainability of the state’s development model. Likewise, increased urbanization requires careful planning to avoid problems associated with service saturation and environmental impact. The implementation of clean technologies and sustainable construction strategies will be crucial to address these challenges.
Human talent is another determining factor in the success of Nuevo León. The region has renowned academic institutions that feed the labor market with highly trained professionals in key areas such as engineering, technology and management. This connection between academia and industry fosters innovation and ensures that companies find the necessary talent for their operations in the state.
Finally, the evolution of Nuevo León benefits investors and businessmen while promoting the social and economic development of its population. Job opportunities and economic dynamism create an environment conducive to prosperity, reducing social gaps and enhancing well-being in the region.
In this way, Nuevo León is emerging as a clear example of how a state can take advantage of its natural, logistical and economic strengths to become an engine of regional development. Its ability to attract strategic investments and its commitment to innovation position it as a leader in industrial and commercial real estate in Mexico. However, the real challenge will be to guarantee that this growth translates into sustainable benefits and a better quality of life for its population. If it manages to balance economic expansion with environmental care and responsible urban planning, Nuevo León will be able to consolidate its place as a global benchmark in development and innovation.
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*Víctor Elizondo is the North and Bajío Zone Director of Corporate Banking at Banco Sabadell
The opinions expressed are solely the responsibility of their authors and are completely independent of the position and editorial line of Forbes Mexico.
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