Prepare with quality, ethics and global vision is possible, and this is demonstrated by Marketing Keter, a Mexican company with more than 15 years of experience in Teziutlán, Puebla. Specialized in preparation, fabric, dyed, print and textile finish, works with internationally size brands such as Disney, Lego and Warner Bros.
Its industrial plant integrates segmented and controlled processes, especially highlighting in the cloth finish, one of its most recognized technical strengths.
Thanks to its participation in private events organized by Cotton USA ™, such as the Sourcing Fair, Keter has connected with international buyers, expanding its commercial opportunities. Cotton USA ™ facilitates these exclusive meetings that integrate the entire value chain: from farmers to clothing, allowing to generate strategic alliances and understand the global tendencies of the sector.
In addition, it encourages buyers visits to regional factories, opening new export routes for Mexican companies and strengthening their overall market positioning.
The American cotton used by the company has a sustainability program that measures indicators such as the use of water, emissions and soil health. This traceability allows Keter to ensure that their products comply with demanding environmental criteria, aligning with the standards demanded by the brands responsible internationally. On the operational level, the company has integrated a series of sustainable initiatives that reinforce its commitment to the environment. Among them include the recycling of textile retainer for the production of erasure and mats, as well as the responsible management of waste such as PET, cardboard and plastics, including the play -type wrappers. These practices are part of a clear circular economy strategy.
Keter also has recycled claim standard certifications (RCS) and Content Claim Standard (CCS) in its dyeing and tissue processes, which supports its use of recycled materials. In alliance with the Ministry of Environment of Puebla, it participates in reforestation initiatives that reinforce its link with the local community and its environmental commitment. To this is added a rainwater harvest system, integrated into its operation as part of an efficient water use strategy and impact reduction in conventional sources.
Finally, the incorporation of solar energy to its operation has allowed it to reduce its carbon footprint by 60 %. This combination of technology, traceability, recycling and international alliances positions Marketing Keter, together with the support of Cotton USA ™, as an example of textile clothing that looks to the future with responsibility and innovation.
For Cotton USA ™ it is a pleasure to support leading companies in our region, through the technical assistance programs that allow companies to improve their productivity and the quality of the threads, fabrics and garments that they produce, ”said Floribeth González-Schuyler, director for Latin America of Cotton Usa ™
To learn more about how being a Cotton Usa ™ licensee, you can enter: www.cottonusa.org
