78% of the businesses that participated in the 2025 edition of El Buen Fin reported increases in sales between 10% and 30%, according to a survey by the Confederation of National Chambers of Commerce, Services and Tourism of the United Mexican States (Concanaco Servytur).
Only 6% of the businesses surveyed indicated that they had not had increases, according to a statement from the organization.
The preliminary results of the exercise show that 40% of the establishments reported average tickets greater than 5,000 pesos.
More than 70% of sales were concentrated in white goods, electronics, clothing/footwear and furniture. In addition, demand for travel, gifts and mobile phones grew.
Read: El Buen Fin 2025: 45% of the people who will buy in this campaign will spend between 3,001 and 7,000 pesos
In the tourism sector, 41% of businesses reported greater influx and better service levels, which, according to the organization, reflects the positive impact of the program on hotels, restaurants, travel agencies and other related services.
79% of purchases were made with cards, while 62% of transactions occurred in physical stores, which directly benefited family businesses and neighborhood businesses.
In addition, 31% of businesses offered interest-free months and 56% applied direct discounts as their main promotional strategies.
Concanaco Servytur brings together more than 4.5 million establishments, most of them family businesses and local companies.
The confederation specified that the survey figures will be integrated into the final balance that will be announced jointly with the Ministry of Economy and the other institutions participating in the organization of the program.
Get inspired, discover and share. Follow us and find what you are looking for on our Instagram!
