This is what Trump has said in the past • International • Forbes Mexico

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The White House has created “dynamic scoring sheets” to measure the loyalty and support of US companies to the agenda of President Donald Trump, confirmed an official to Forbes by email this Friday. The qualification system seeks to press great firms to align with the economic and social policies of the administration.

Key points

  • The White House confirmed to Forbes an axios report on the creation of a system that qualifies 553 companies based on how strong its support has been the so -called “Big Beautiful Bill” of Trump. The system allows administration quickly evaluating the position of companies in future conversations.
  • The scoring sheets include the current and future support of companies to the administration’s initiatives.
  • In addition to direct support to the bill, qualifications consider publications on social networks, press releases, videos, advertisements and assistance to events in the White House. Support is classified as strong, moderate or low.
  • Axios He appointed United, Delta, Uber, Dordash, AT&T, Cisco, Airlines For America and the Association of Steel Manufacturers.
  • A staff member, cited anonymously, told Axios that the qualifications help to see “who really helps” and who only “pretends commitment”, adding that companies can improve their qualification if they begin to advocate more actively by the bill or other priorities of the administration.

How have some companies support positively qualified to the Trump administration?

  • Delta and United praised a Trump “Megabill” disposition that allocated $ 12.5 billion to modernize air traffic control systems, after a fatal plane crash in Washington, DC
  • Dara Khosrowshahi, CEO of Uber, who donated $ 1 million to Trump’s opening fund, publicly supported the policy of “zero taxes on tips.”
  • Chuck Robbins, CEO of Cisco, also supported the bill and its provisions on corporate taxes.

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What other companies could have high grades?

  • In addition to legislative support, companies that have invested in the US economy are positively
  • Amazon has invested billions in cloud computing infrastructure, data centers and rural distribution networks, adding to others such as NVIDIA, IBM and Johnson & Johnson.
  • Companies such as Amazon, Meta and Google have reduced their initiatives for diversity, equity and inclusion (DEI), which have been the target of criticism by Trump, which could improve their image before the administration.

What companies have criticized Trump?

  • Trump has had public friction with some companies, although it is not clear which ones have low grades. Recently he told CNBC that Bank of America and Jpmorgan rejected him as a client, reinforcing the conservative narrative of discrimination by the great banks.
  • He also requested the dismissal of the Intel CEO, Lip-Bu Tan, for his ties with businesses in China. A few days later, reports arose that the Administration considered acquiring a participation in Intel after a meeting between Trump and Tan.

Key context

  • Trump has pressed companies to reject initiatives ofi, promote national manufacturing and infrastructure and, in a curious case, he urged Coca-Cola to sell in the US their version with cane sugar.
  • An example of the power of the Administration was the approval by the FCC of a fusion of 8 billion dollars between Paramount and Skydance Media, after Skydance agreed to eliminate considerations from hiring, promotions and development.
  • The company also promised to produce content that represents “a diversity of points of view,” according to the president of the FCC, Brendan Carr.
  • Ryan Bourne, of the Cato Institute, told NBC News that it is unprecedented that a president suggests dismissals of CEOS, influence the pricing or make specific treatment with companies that involve direct payments to the government.

This article was originally published by Forbes US

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